I came across Pura Cosmetics when I was asked to talk at Kings College in London and saw the founder would be there too; an inspirational woman who started the business in her teens because she wanted to make a difference!
"The PURA way has always been to use natural ingredients and that’s why we like to make a noisy song and dance about it! It’s important that only the freshest ingredients go into making our products, making sure we are thinking about the planet as much as our PURAfect pouters. "
